Last week, a fashion legend who you may not recognise passed away at the age of 81. Her name was Anna Piaggi.
Born in Milan, Anna wrote for fashion magazines such as Vanity and the Italian edition of Vogue where her artistic flair was given free expression in a montage of images and text in double page spreads.
For those of you reading this who didn’t know who she was, looking at these pictures you may think her choice of clothing was a bit wacky & not typical attire for an 81yrear old. Now I’m not one to argue, and I do understand your view, but personally I have the greatest respect for this woman and her individuality.
If you think about it, most 80yr olds grew up in an era that was extremely conservative, so to wear ‘out there’ clothing ..even blue hair & theatrical make-up is extremely daring for her generation, so you’ve got to love her for it!
The more I thought about it, the more it got me thinking. Where do ‘grannies’ go to buy their clothes? And is it even possible for them to wear fashionable, affordable clothing as seen in the younger generation’s high street stores? I can only think of M&S, but even then, their collections are mostly safe & conservative and by no way allow for expressionism or avant-garde.
So this leads me to ask….what will happen to us when we reach a certain age? Where will we shop without looking like mutton dressed as lamb? Especially those of us who want to stay in the front of fashion, where the thought of wearing anything safe & plane makes me (personally) shudder at the thought!
I will always strive to be original and fashion conscious, but if there are any designers out there who want an untapped niche to save our generation, then please look to the elder market.
And if I can have one request…….don’t hold back!